CYCLISTS REJOICE! MEANDER APPAREL LAUNCHES NEW COMMUTER JACKET
Are you a style-savvy commuter fed up of garish cycling clothes? A casual weekend adventurer? If you answered 'yes' to either question, Scottish-based brand Meander Apparel is one to keep on your radar! This unique and innovative brand is set to reinvent the look and feel of the urban cycling market, launching with a new jacket (24th April) that has been developed to offer the rider style and functionality in equal measure. Meander's brand mission is quite simply to create sustainable, timeless pieces, using innovative fabrics from responsible sources. What's not to love?
Reasons to Love the Multi-functional Commuter Jacket:
- Stylish and functional
- Suitable for all weather conditions
- Comes with a lifetime repair service
- Environmentally friendly materials used
- Lightweight, waterproof and breathable
- Combines high-performance Italian fabrics
- Pocket space and interior phone pocket with headphone eyelet
- Reflective elements on the cuff, rear pocket and in the seam tape on the hood
- A back pocket design (convert the jacket into a bag or attach it under your saddle)
- Launching on 24th April exclusively Indiegogo
About the Co-Founders
Steve and Jill Henry, of Edinburgh, created Meander Apparel when they noted a glaring hole in the availability of fashionable clothing for the commuter cyclist. Keen cyclists themselves, Steve and Jill organised a charity bike ride from London to Paris with friends and were struck by the drabness of the lifestyle clothing on offer.
Jill boasts experience working for London designer House of Holland and various influential menswear brands, while Steve comes from a career in the finance and asset management industry and has a degree in engineering. He is also a serial ultra-marathon runner and adventurer, with a Guinness World Record to his name for taking part in the most northern game of rugby at the North Pole. This endeavour raised £200,000 for children’s rugby charity, Wooden Spoon.
Steve comments, “The London to Paris bike ride demonstrated the need for something that was comfortable and functional for cycling but that we could also wear when off the bike and socialising with friends after the day’s riding. It had to be style and yet functional but we couldn’t find anything that fitted the bill. Lycra and neon jackets have their place but they’re not ideal for wearing in a social setting. A lot of gear isn’t even fully waterproof and breathable.”
"For the ultimate convenience to the rider, a cleverly designed back pouch allows the jacket to fold away neatly, forming an effective rucksack or messenger bag while still providing access to the pockets. Those who don’t wish to carry the jacket can roll it up and secure it under their saddle thanks to high-end vegetable tan leather straps, the solutions for which are made from organic substances. The jacket also comes with a lifetime repair service.”
Jill adds, “After two years in the R&D phase, we’re excited to bring Meander to market. We’re really passionate about combining our love of cycling and the outdoors with Scandinavian style and minimalist designs in a sustainable way. We want our products to last a lifetime so we’re offering a repair service on any wear and tear that can be mended and we’re committed to using environmentally friendly materials to achieve this, creating as little waste as possible.”
Once Meander has completed its initial phase of crowd funding, it plans to expand its range to fully cater for commuter cyclists and outdoor lovers, continuing to work with sustainable suppliers and recycled fabrics wherever possible. Click here to buy!